Work · Hisense
A Hisense brand activation built for match day.
Mall of the Emirates · 2025 · On-ground activation · FIFA Club World Cup
The brief
A high-footfall activation, on a fixed sponsorship window.
As an official partner around the FIFA Club World Cup, Hisense needed an on-ground activation that turned a busy mall concourse into a branded fan moment — live for a fixed window, in one of the region’s busiest retail destinations.
We took it end to end: concept and design, in-house fabrication, branded environment and product display, on-site build, live support through the run and a clean dismantle. Brand-grade finish, delivered at event speed.
Scope delivered
Activation concept & design
In-house fabrication
Branded environment & graphics
Product display zones
On-site build & live support
Dismantle & reinstatement
On site